Diwali, the Festival of Lights, is more than just a symbolic representation of light’s victory over darkness. It’s a vibrant showcase of India’s diverse cultural heritage. Each corner of India, from the serene valleys of Kashmir to the bustling shores of Tamil Nadu, celebrates Diwali in its unique way. This regional diversity is beautifully mirrored in the traditional outfits worn during the festival, each narrating tales of history, artistry, and local pride.
Central to Diwali’s celebrations is the tradition of adorning new clothes. This practice, deeply embedded in Indian culture, signifies a new beginning and a mark of respect, especially towards Goddess Lakshmi, the deity of prosperity. In the modern era, the charm of traditional outfits is being reimagined, blending seamlessly with contemporary styles. This blend ensures that while traditions are honoured, the evolving fashion tastes of the younger generation are also catered too.
In this blog, we’ll explore a variety of women’s ethnic wear for the festive season, provide tips on where to purchase these outfits online, and suggest ways to enhance your look with accessories
A Glimpse into Diwali’s Fashion Palette
1. Saree: The Quintessential Choice
The saree is a timeless piece of clothing that has been worn by Indian women for centuries. It is a versatile garment that can be draped in numerous ways, each reflecting a different regional style.
a) Banarasi Saree
Originating from Varanasi, these sarees are known for their gold and silver brocade or zari, fine silk, and opulent embroidery. They are perfect for Diwali due to their rich and luxurious look.
b) Kanjeevaram Saree
From the town of Kanchipuram in Tamil Nadu, these sarees are woven from pure mulberry silk thread. Their vibrant colours and intricate patterns make them a popular choice for festive occasions.
2. Lehenga Choli: The Festive Flair
A lehenga choli comprises a long skirt (lehenga), a blouse (choli), and a dupatta. It’s a favourite among young women and offers a lot of scope for customization.
a) Embroidered Lehenga
Embroidered Lehengas are timeless for Diwali. The detailed embroidery adds elegance and art to your outfit. You can choose from a variety of embroidery styles, including zari, resham, or threadwork, to suit your personal style. These lehengas come in an array of vibrant colors, making them a perfect choice for the festivities. Pair them with matching accessories and stunning makeup to complete your Diwali look in grand style.
b) Mirror Work Lehenga
These lehengas are adorned with small, reflective mirrors that catch and reflect the light beautifully, creating a dazzling effect. The mirror work adds a touch of opulence and makes your outfit shine, perfectly matching the festive spirit of Diwali. Whether you opt for a traditional mirror work lehenga or a contemporary one, you’re sure to stand out in the crowd.
3. Salwar Kameez: Comfort Meets Elegance
This ensemble consists of a tunic (kameez), paired with trousers (salwar) and a dupatta. It’s a comfortable choice and can be styled in various ways.
a) Anarkali Suits
Inspired by the Mughal courts, the Anarkali suit is characterised by its long, frock-style top and slim-fitted bottom. It’s flowy and adds a royal touch to the Diwali look. They come in various lengths and styles, but for Diwali, long flowing Anarkalis in rich, deep colors are a great choice.
b) Patiala Salwar
For Diwali, the Patiala salwar is a comfortable yet stylish choice. Known for its wide pleats and comfortable drape, it adds a touch of traditional charm to your festive look. Pair it with a short kurta or a long Anarkali-style top for a classic combination. The Patiala salwar is versatile, suitable for both daytime and evening Diwali celebrations.
4. Indo-Western Fusion: Best of Both Worlds
For those who want a blend of traditional and contemporary, Indo-Western outfits are the way to go.
a) Dhoti Saree
A Dhoti Saree is a contemporary twist on traditional wear, making it an ideal choice for Diwali. This outfit combines the grace of a saree with the comfort of dhoti pants. It’s perfect for those who want a unique and stylish look without compromising on tradition. The draped pallu adds an elegant touch, making it a fashionable and comfortable choice for the festive season.
b) Gown-style Anarkali
Gown-style Anarkalis are comfy and stylish, ideal for Diwali. They look like gowns, so you can move freely and join the fun. These dresses are fancy with beautiful designs and colors, giving you a royal look for Diwali without any discomfort.
5. Colours to Embrace
Diwali is all about brightness and vibrancy. Opt for colours like red, gold, orange, yellow, and green. Pastel shades with gold embroidery or sequins can also be a refreshing and an elegant choice.
6. Fabrics to Consider
Choose fabrics that are comfortable yet festive. Silk, georgette, chiffon, and velvet are popular choices. The fabric should complement the design and embroidery of the dress.
Best Online Stores for Affordable Ethnic Wear
When it comes to sourcing your Diwali ethnic wear, you have the convenience of Myntra and Ajio, two of India’s leading online fashion retailers. Myntra, with its extensive collection of traditional and contemporary ethnic wear from renowned brands, provides you with an array of choices. While shopping on Myntra, don’t forget to use Myntra coupons to get discounts and special deals, making your Diwali shopping not only fashionable but also budget-friendly.
On the other hand, Ajio stands out with its curated selection of designer pieces that offer a unique twist to your festive ensemble. When you shop at Ajio, you’re not just buying clothes; you’re investing in a distinct style that makes you stand out in any celebration. To maximise your savings during your Diwali shopping at AJIO, be sure to utilise Ajio coupon codes your ticket to exclusive deals and discounts on your favourite ethnic wear and accessories. On Ajio, you will also discover the latest deals that can help you make the most of your festive wardrobe.
Tips to Enhance Your Festive Look
- Flawless Makeup: Invest in high-quality makeup products for a flawless look. Don’t forget to use long-lasting lipsticks and waterproof mascara to keep your makeup intact throughout the festivities.
- Hairstyle Matters: A well-styled hairstyle can significantly enhance your overall appearance. Experiment with traditional braids, bun hairstyles, or adorned hair accessories.
- Glowing Skincare: Prior to the big day, focus on skincare for a natural radiant glow. Stay hydrated, and use hydrating masks and serums for a fresh, dewy look.
- Dupatta Draping: Pay attention to how you drape your dupatta or stole. An elegant drape can elevate the entire outfit.
Accessories to Elevate the Look
No Diwali outfit is complete without the right accessories.
- Jewellery: Opt for traditional gold or silver jewellery, or go for costume jewellery with kundan, polki, or meenakari work. Jhumkas (earrings), bangles, and necklaces can elevate your festive look.
- Footwear: Traditional juttis or mojaris can complement your Diwali outfit. For a more contemporary look, embellished heels or wedges can be a great choice.
- Bindi and Makeup: A bold bindi can enhance the traditional look. Pair it with festive makeup, focusing on the eyes and lips, to complete the look.
During Diwali, Indians wear a variety of outfits, from traditional sarees to modern Indo-Western styles. These clothes aren’t just fashion; they represent our rich traditions and values. Online stores like Myntra make Diwali accessible to everyone, no matter where they are or what their budget is. Diwali is a celebration of India’s diverse culture, and the clothes we wear reflect our heritage. Just like the glowing diyas in our homes, our outfits represent our inner light, celebrating life, love, and plenty.